@font-face{font-family:"Newsreader";src:url(fonts/newsreader/Newsreader.woff2) format("woff2");font-weight:200 800;font-display:swap}
@font-face{font-family:"Newsreader";src:url(fonts/newsreader/Newsreader-Italic.woff2) format("woff2");font-weight:200 800;font-style:italic;font-display:swap}
@font-face{font-family:"Inter";src:url(fonts/inter/Inter.woff2) format("woff2");font-weight:100 900;font-display:swap}

:root{
  --indigo:#1F3355;--deep:#18294A;--sand:#EDE7DA;--sand2:#D9D2C3;--ink:#1C1C2E;--ox:#6E2430;
  --serif:"Newsreader",Georgia,serif;--sans:"Inter",system-ui,sans-serif;
  --pad:24px;--max:1200px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{background:var(--indigo);color:var(--sand);font:400 18px/1.6 var(--sans);overflow-x:hidden}
/* fine grain, like the carousel */
body::after{content:"";position:fixed;inset:0;pointer-events:none;z-index:50;opacity:.11;mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 1 0 0 0 1 0'/%3E%3C/filter%3E%3Crect width='160' height='160' filter='url(%23n)'/%3E%3C/svg%3E")}
img{display:block;max-width:100%;height:auto}
a{color:inherit}
.wrap{max-width:var(--max);margin:0 auto;padding:0 var(--pad)}

/* running head (carousel's "D2C MATHS ... @kaveadguptaa") */
.run{display:flex;justify-content:space-between;align-items:center;font:500 13px/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:#E3DCCD;padding:22px 0}
.run span:last-child{letter-spacing:.02em;text-transform:none}

header.top{position:absolute;top:0;left:0;right:0;z-index:20}
header.top .run{padding:22px var(--pad)}
header.top .run a{text-decoration:none}
.btn{display:inline-block;background:var(--sand);color:var(--indigo);font:600 16px/1 var(--sans);padding:16px 22px;text-decoration:none;border:1.5px solid var(--sand);transition:background .2s,color .2s}
.btn:hover{background:transparent;color:var(--sand)}
.btn.ghost{background:transparent;color:var(--sand)}
.btn.ghost:hover{background:var(--sand);color:var(--indigo)}
.btn.sm{padding:11px 14px;font-size:14px}

/* type hierarchy: italic kicker -> big serif headline -> sans body */
.kick{font:italic 400 24px/1.25 var(--serif);color:var(--sand);margin-bottom:10px}
h1,h2,h3{font-family:var(--serif);font-weight:560;letter-spacing:-.015em;line-height:1.02;color:var(--sand)}
h2{font-size:clamp(44px,11vw,92px);max-width:13ch}
h3{font-size:28px;line-height:1.1}
.lead{font-size:19px;max-width:34em;margin-top:22px;color:#F3EEE4}
p+p{margin-top:14px}

section{position:relative;overflow:hidden}
.panel{padding:72px 0 0;min-height:0}
.panel .art{pointer-events:none;margin-top:32px}
.alt{background:var(--indigo)}
.split>div{padding-bottom:64px}
p,li{text-wrap:pretty}h2,h3{text-wrap:balance}
#roadmap{padding-bottom:56px}
.offers{align-items:start}

/* hero */
.hero{min-height:100svh;display:flex;flex-direction:column;padding-top:64px}
.hero .kick{font-size:20px}
.hero .wrap{position:relative;z-index:2;width:100%}
.hero h1{font-size:clamp(54px,14.5vw,128px);line-height:.92;margin-top:14px}
.hero h1 em{display:block;font-style:italic;font-weight:400;font-size:clamp(24px,3.4vw,40px);line-height:1.15;margin-top:16px;letter-spacing:0}
.hero .lead{max-width:24em}
.hero .ctas{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px}
.hero .stage{position:relative;flex:1;min-height:450px;margin-top:8px}
.hero .me{-webkit-mask-image:linear-gradient(#000 82%,transparent),linear-gradient(to left,transparent,#000 9%,#000 91%,transparent);-webkit-mask-composite:source-in;mask-image:linear-gradient(#000 82%,transparent),linear-gradient(to left,transparent,#000 9%,#000 91%,transparent);mask-composite:intersect;position:absolute;bottom:64px;right:-4%;width:min(80vw,520px);z-index:1}
.hero .balloon{position:absolute;left:0;top:6%;width:min(22vw,150px)}
/*g*/.hero .ground{position:absolute;bottom:-4px;left:-10%;width:120%;height:90px;background:linear-gradient(transparent,var(--indigo) 70%);z-index:2}

/* proof strip */
.facts{display:grid;gap:0;border-top:1px solid rgba(237,231,218,.35);margin-top:0}
.fact{padding:22px 0;border-bottom:1px solid rgba(237,231,218,.35)}
.fact b{display:block;font:560 44px/1 var(--serif);letter-spacing:-.01em}
.fact span{display:block;margin-top:8px;font-size:17px;color:#EAE4D6}

/* numbered lists */
ol.cuts{list-style:none;margin-top:36px;border-top:1px solid rgba(237,231,218,.35);max-width:760px}
ol.cuts li{display:grid;grid-template-columns:52px 1fr;gap:6px;padding:18px 0;border-bottom:1px solid rgba(237,231,218,.35)}
ol.cuts li i{font:italic 400 22px/1.3 var(--serif)}
ol.cuts li b{font-weight:600}

.cols{display:grid;gap:28px;margin-top:36px}
.col h3{margin-bottom:8px}
.col .kick{font-size:21px;margin:0 0 4px}
.tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:22px;max-width:760px}
.tags span{border:1px solid rgba(237,231,218,.5);padding:7px 12px;font-size:15px}

/* roadmap */
.road{display:grid;gap:0;margin-top:36px;border-left:1.5px solid var(--sand);padding-left:22px;max-width:760px}
.road div{position:relative;padding:0 0 26px}
.road div::before{content:"";position:absolute;left:-30px;top:8px;width:13px;height:13px;border-radius:50%;background:var(--indigo);border:1.5px solid var(--sand)}
.road div:last-child::before{background:var(--sand)}
.road .kick{font-size:22px;margin:0}

/* case files: sand panel, the one light moment */
.cases{background:var(--sand);color:var(--ink)}
.cases .run{color:#3A3A4E}
.cases h2,.cases .kick,.cases h3{color:var(--indigo)}
.cases .lead{color:var(--ink)}
.grid{display:grid;gap:16px;margin-top:36px;padding-bottom:80px}
.case{background:#F6F2EA;border:1px solid #CFC7B6;padding:24px}
.case .kick{font-size:20px;color:var(--ox);margin-bottom:6px}
.case h3{font-size:26px;margin-bottom:12px}
.case ul{padding-left:18px}
.case li{margin-top:6px}
.case small{display:block;margin-top:14px;font-size:14px;color:#4A4A5C}

/* reviews */
.quotes{display:grid;gap:28px;margin-top:36px;padding-bottom:20px}
blockquote{font:italic 400 26px/1.3 var(--serif);max-width:28ch}
blockquote cite{display:block;margin-top:12px;font:400 15px/1.4 var(--sans);font-style:normal;color:#E3DCCD}

/* story */
.story{list-style:none;margin-top:36px;max-width:760px}
.story li{display:grid;grid-template-columns:96px 1fr;gap:10px;padding:16px 0;border-bottom:1px solid rgba(237,231,218,.3)}
.story li i{font:italic 400 22px/1.3 var(--serif)}

/* offers */
.offers{display:grid;gap:16px;margin-top:36px}
.offer{border:1.5px solid rgba(237,231,218,.6);padding:26px;display:flex;flex-direction:column;gap:10px}
.offer.main{background:var(--sand);color:var(--ink);border-color:var(--sand)}
.offer.main h3,.offer.main .price{color:var(--indigo)}
.offer.main .btn{background:var(--indigo);color:var(--sand);border-color:var(--indigo)}
.offer .price{font:560 36px/1 var(--serif)}
.offer .price small{font:400 16px var(--sans)}
.offer .btn{align-self:flex-start;margin-top:8px}
.offer ul{padding-left:18px}

/* contact */
.end{padding:90px 0 0;text-align:left}
.end h2{font-size:clamp(64px,17vw,170px)}
.end .links{display:grid;gap:10px;margin-top:28px;font-size:18px}
.end .links a{text-underline-offset:4px}
footer{padding:26px 0 110px;font-size:14px;color:#E3DCCD;position:relative;z-index:2}

/* sticky phone booking bar */
.bar{position:fixed;left:0;right:0;bottom:0;z-index:40;background:var(--sand);color:var(--indigo);display:flex;align-items:center;justify-content:space-between;gap:12px;padding:12px var(--pad);box-shadow:0 -1px 0 rgba(0,0,0,.15)}
.bar p{font:italic 500 18px/1.2 var(--serif)}
.bar .btn{background:var(--indigo);color:var(--sand);border-color:var(--indigo);padding:13px 16px;font-size:15px}

/* art placement: rises from the bottom, bleeds off the edge */
.art{display:block}
.art.r{margin-left:auto;margin-right:calc(var(--pad) * -1)}
.art.l{margin-left:calc(var(--pad) * -1)}
.art.w{width:118%;max-width:none;margin-left:-9%}

@media (min-width:760px){
  :root{--pad:48px}
  .kick{font-size:30px}
  .lead{font-size:20px}
  .facts{grid-template-columns:repeat(3,1fr)}
  .fact{padding:28px 24px 28px 0;border-bottom:0}
  .fact+.fact{border-left:1px solid rgba(237,231,218,.35);padding-left:24px}
  .cols{grid-template-columns:repeat(3,1fr)}
  .grid{grid-template-columns:repeat(2,1fr)}
  .quotes{grid-template-columns:repeat(3,1fr)}
  .offers{grid-template-columns:repeat(2,1fr)}
  .bar{display:none}
  footer{padding-bottom:40px}
  .split{display:grid;grid-template-columns:1.1fr .9fr;gap:40px;align-items:end}
  .split .art{margin-top:0}
  .hero{display:block;padding-top:80px}
  .hero .kick{font-size:28px}
  .hero .wrap{display:grid;grid-template-columns:1.1fr .9fr;gap:24px;min-height:calc(100svh - 80px)}
  .hero .copy{align-self:center;padding:40px 0}
  .hero .stage{min-height:640px;margin:0}
  .hero .me{bottom:0;right:0;width:100%;max-width:680px;right:0}
  .hero .balloon{left:-4%;top:6%;width:140px}
}
@media (min-width:1100px){
  .grid{grid-template-columns:repeat(3,1fr)}
  .offers{grid-template-columns:1.3fr 1fr}
  .offers .side{display:grid;gap:16px}
}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}